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Box Office Week: Captain Marvel is #1 again with $69.3M, passing $250M domestic and $750M worldwide. Meanwhile, Wonder Park opens to a weak #2 with $16M on a $100M budget, Five Feet Apart opens solid at #3 with $13.1M, and Captive State bombs at #7 with $3.1M.

Rank Title Domestic Gross (Weekend) Worldwide Gross (Cume) Week # Percentage Change Budget
1 Captain Marvel $69,318,000 $760,213,933 2 -54.8% $152M
2 Wonder Park $16,000,000 $20,300,000 1 N/A $100M
3 Five Feet Apart $13,150,000 $13,150,000 1 N/A $7M
4 How to Train Your Dragon: The Hidden World $9,345,000 $466,543,095 4 -36.4% $129M
5 A Madea Family Funeral $8,085,000 $59,798,037 3 -35.1%% $20M-25M

Notable Box Office Stories

  • Captain Marvel - Once again seems like that protest of Captain Marvel is going just fantastic as the film dropped 54.8% to come in #1 again with $69.3M. In all seriousness that hold is just fine, better than the 56% average MCU second weekend drop but definitely not as good as Black Panther's 44.7% drop so seems like we have a very classic MCU film run ahead for this film domestically. This week it passed $250M domestic and now has its eyes set on a $400M+ domestic run by the end. Worldwide the film continues to do incredibly well, passing $750M as it rockets towards $1B. That overseas success has mostly been lead by a massive $132M in China but also $36.5M in South Korea and $30.9M in the UK. It will be an interesting fight for #1 next weekend as Us, the highly anticipated follow-up to Get Out from director Jordan Peele, hits theaters with a possible $40M opening which should top CM unless it has a better drop or Us underperforms. Either way CM is unquestionably a hit, now it just has to define how big of a hit it will be.
  • Wonder Park - Did you know Wonder Park doesn't have a credited director? Last year the director of the animated film Dylan Brown was fired for sexual misconduct allegations and they never could settle on a new director credit so it...just doesn't have one. That should speak to what a mess this production which opened to a weak #2 with $16M. The film was produced by Nickelodeon Pictures under the Paramount Animation brand and received pretty negative reviews for feeling like a very expensive pilot to a TV show, which it turns out is true! Nickelodeon is releasing a Wonder Park show in the fall and this was intended as a huge debut for what they want to become their next big brand, a la Spongebob. If that's the case then this is just a complete disaster, especially considering the film carries a budget of $100M. There could be enough juice here to give the film a counter-programming run but with such a low opening and a B+ Cinemascore rating it has a lot of trouble ahead. As it stands to me this is exactly how you don't try to create a new brand, especially as Cartoon Network and Disney have found much better success with it's new properties like Steven Universe and Star vs The Forces of Evil that debut you know as shows instead of movies in 3,000 theaters. Making a $100M pilot just feels not wonderparkful strategy...I dunno this movie is so dull even jokes about it stink.
  • Five Feet Apart - Oh sick lit, you are a problematic genre but boy have you become a strange but stable economy at the box office. The latest in this genre is Five Feet Apart which opened solid at #3 with $13.1M. For those who don't know, sick lit refers to a new YA genre about teens falling in love despite one or both of the protagonists having a chronic illness, in this case both of the leads having cystic fibrosis. This one bucked the trend of previous sick lit hits like Everything, Everything and The Fault in Our Stars (bless poppa sick lit) by being an original IP written directly for the screen. While nothing will top the Avengers of sick lit openings TFIOS this was a better opening that E,E which shows that it could be more the genre itself running the show than the fans of the source material. With a budget of just $7M and a great A rating on Cinemascore this one should manage a solid profit and keep this unique genre going. Now I'm off to pitch my new YA genre, refugee-lit. Oh what's that, I've been cancelled. Makes sense, bye everyone!
  • Captive State - Hmmm this is strange, I'm seeing that Captive State was a movie that was in fact released when all evidence points to it just being a cool poster. Weird, I guess they quickly made a movie out of the poster premise which was released this week to a terrible #7 with $3.1M domestic. In comparison, No Manches Frida 2, a film entirely in Spanish released in 1/4th of the screens as CS, beat it coming in a #6 with $3.8M. CS's opening is the 7th worst opening for any film opening in 2,500+ theaters. So what happened to a film with an interesting premise, a successful director, and a solid cast? Well for one clearly other than the bang-up poster crew the marketing was not there at all. I personally never saw a single trailer in the theater or TV spot or YouTube ad, and I'm the target demo af. And there's likely the possibility Focus Features knew they had a real stinker on their hands as the film got savaged by critics and scored a terrible C- rating on Cinemascore. There's not much more to say here other than stop making bad sci-fi movies in hopes Netflix will buy them. That well seems to be drying up guys.

Films Reddit Wants to Follow

This is a segment where we keep a weekly tally of currently showing films that aren't in the Top 5 that fellow redditors want updates on. If you'd like me to add a film to this chart, make a comment in this thread.

Title Domestic Gross (Weekly) Domestic Gross (Cume) Worldwide Gross (Cume) Budget Week #
A Star is Born (2018) $1,038,259 $215,066,514 $432,466,514 $36M 24
Bohemian Rhapsody $588,800 $215,666,836 $879,718,005 $52M 20
Spider-Man: Into the Spider-Verse $1,023,369 $189,470,053 $368,170,531 $90M 14
Aquaman $298,997 $334,135,256 $1,143,735,256 $200M 13
The Wandering Earth $228,830 $5,837,590 $692,634,179 $50M 7

Notable Film Closings

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As always r/boxoffice is a great place to share links and other conversations about box office news.

Also you can see the archive of all Box Office Week posts at r/moviesboxoffice (which have recently been updated).

My Letterboxd: https://letterboxd.com/Les_Vampires/



Submitted March 18, 2019 at 07:00PM by mi-16evil https://ift.tt/2THF05K

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